Experiment, Iterate, Innovate!
CMO Geoff Stedman returns from IBC and shares his thoughts on the surge in innovative tools on display, sorting true "innovation" from the hype, and how your media supply chain platform allows you to try it all out.
Maximizing Efficiency, Minimizing Impact With Sustainable Media Supply Chains
Cloud-based media supply chains deliver real sustainability gains, with energy consumption data that allows organizations to credibly report on their environmental impact. Why are they so effective?
The Real-World Benefits of Cloud-Based Media Supply Chains
At key industry events in 2024, media operations leaders are relating stories of the real-world benefits they’re realizing through adoption of cloud-based supply chains. See how their organizations are generating actionable intelligence and using it not only to drive operational behavior but also to discover further optimization opportunities.
Media Supply Chain Solutions: What Should You Look For?
While the media supply chain needn’t be overly complex, it isn’t always as simple as some companies’ marketing would suggest. Every day media companies manage a great deal of variety and inconsistency, as well as numerous exceptions. But with the knowledge and tools to accommodate those factors and process variable content, a company can make its media supply chain hum. We've compiled a list of 10 things you should look for when evaluating a media supply chain solution.
Not Everything Is a Nail
As media organizations embrace cloud-enabled media supply chains, they realize that not every asset needs to be -- or should be -- handled the same way. Here, we look at how organizations are bringing business system data into the supply chain to inform this approach and realize even greater efficiency gains.
Metadata: Fuel for the Supply Chain
Metadata is the fuel that drives the modern media supply chain. In this blog, we identify the different types of metadata that exist in the media supply chain, and we look at how to plan and build media operation that takes full advantage of the power of metadata.
How ML in the Media Supply Chain Is Transforming Productivity
With all the current buzz about artificial intelligence (AI) and machine learning (ML), you might think these tools are new to the media industry. In fact, ML has been a key component of automated workflows for years, helping companies realize transformational efficiencies and immense productivity gains across their operations.
What we expect to see this NAB
For NAB Show 2024, we asked SDVI sales leadership about their expectations for the show: Simon Adler, senior vice president for North America and Alex Emmermann, vice president of business development offer a look ahead at what attendees will see on the SDVI booth (W2313), as well as the trends and technologies likely to be big this year.
Optimizing Media Operations: Streamlining Localization Within Your Supply Chain
For most media companies, adapting content for wide, cross-cultural consumption is the most expensive and time-consuming part of media operations. Luckily, many of the required tasks can be automated and executed on cloud-based infrastructure. Here, we take a look at the subtitling and dubbing workflows as implemented by a major European broadcaster using the Rally platform.
Optimizing Media Operations: Integrating Edit Into the Supply Chain
When something isn’t quite right with a piece of media and a manual edit is needed, using Adobe Premiere Pro to complete edit tasks has meant bringing the content to a local workstation, then rendering the new asset in the cloud again for the supply chain to continue. What if there were no movement of content to local workstations for any type of edit? We now have a solution for that.