While the media supply chain needn’t be overly complex, it isn’t always as simple as some companies’ marketing would suggest. Every day media companies manage a great deal of variety and inconsistency, as well as numerous exceptions. But with the knowledge and tools to accommodate those factors and process variable content, a company can make its media supply chain hum. We've compiled a list of 10 things you should look for when evaluating a media supply chain solution.

As media organizations embrace cloud-enabled media supply chains, they realize that not every asset needs to be -- or should be -- handled the same way. Here, we look at how organizations are bringing business system data into the supply chain to inform this approach and realize even greater efficiency gains.