The Fallacy of End to End
The notion of an end-to-end solution is understandably appealing, if not realistic. Fortunately, there is a practical and proven alternative: a well-orchestrated ecosystem of tools.
The notion of an end-to-end solution is understandably appealing, if not realistic. Fortunately, there is a practical and proven alternative: a well-orchestrated ecosystem of tools.
True scalability really is about more than size, or expanding your capacity. It’s about being able to say “yes” when opportunity comes knocking and keeping resources aligned with demand when you finish the job.
No system or platform exists in a vacuum. Just as systems must integrate seamlessly to perform at their best, technology vendors must work collaboratively to minimize friction for end users. Media organizations looking to solve a technology problem should assess each vendor’s approach to collaboration and their success in building partnerships that drive faster delivery and enable greater agility.
How can media organizations maintain their output, or even increase it, while dealing with constrained resources? The answer lies in rethinking workflows, adopting automation, and leveraging the elasticity of cloud-enabled media supply chains.
The best-run facilities integrate their key systems with media supply chain management to streamline and optimize operations. With data from rights, scheduling, playout, and other systems helping to drive supply chain processes, you’re in a better position to optimize media operations from end to end.
Many media companies have a real opportunity sitting in archives: historical footage, TV episodes, documentaries, and raw material that represent an untapped source of revenue. The key to unlocking that value efficiently? It starts with the cloud.
CMO Geoff Stedman returns from IBC and shares his thoughts on the surge in innovative tools on display, sorting true "innovation" from the hype, and how your media supply chain platform allows you to try it all out.
Cloud-based media supply chains deliver real sustainability gains, with energy consumption data that allows organizations to credibly report on their environmental impact. Why are they so effective?
At key industry events in 2024, media operations leaders are relating stories of the real-world benefits they’re realizing through adoption of cloud-based supply chains. See how their organizations are generating actionable intelligence and using it not only to drive operational behavior but also to discover further optimization opportunities.
While the media supply chain needn’t be overly complex, it isn’t always as simple as some companies’ marketing would suggest. Every day media companies manage a great deal of variety and inconsistency, as well as numerous exceptions. But with the knowledge and tools to accommodate those factors and process variable content, a company can make its media supply chain hum. We've compiled a list of 10 things you should look for when evaluating a media supply chain solution.