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SDVI Blog

The latest SDVI news and perspectives on cloud-based media supply chains.

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Every media organization maintains an immense content archive, typically stored across multiple on-premises storage systems. Content that in many cases…

Putting Your Archive in Motion

The addition of asset hierarchies, one of Q2’s most notable updates, is one of several enhancements that make it easier for users to both manage metadata and leverage it for more efficient handling of assets.

Q2 Rally Updates Leverage Metadata to Improve Asset Management, Augment Application Services

Global demand for FAST channels is growing, offering viewers the free content they want in a lean-back experience reminiscent of traditional linear television. FAST channels offer a fresh way to leverage owned assets. But because these channels operate on slimmer margins, media companies must process and prepare content as quickly and economically as possible. How does your media supply chain help?

Improve Margins, Reduce Risk: Drive FAST Channel Content Prep With Your Optimized Media Supply Chain

Every year we get to provide customers with their Net-Zero Supply Chain reports: real data on the carbon emissions created by their use of Rally and certifying that we’ve made their Rally supply chains completely carbon neutral. This year, the data surprised even us! Here's why.

The Sustainability Journey: How Rally and AWS Help Make It Possible

How do you measure a media company’s responsiveness? Specific metrics are difficult to pin down. But having the capacity to flex and scale makes all the difference in being able to say yes to business opportunity, and it’s vital in an environment where nothing is predictable. Here we consider “resources per output asset per time” as the metric for responsiveness. 

Making a Positive Impact to the Bottom Line

The single most important question for any media operations leader in a viral-driven, real-time market is this: Can you respond? Interestingly, the answer depends on your infrastructure, and possibly your mindset around it.

The Media Infrastructure is the Means

NAB is back! Well, almost. While still smaller than in pre-pandemic days, the 2023 NAB Show was a welcome return…

Wow! What a Show!
Reflections on NAB 2023

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