SDVI Blog

For years, many media companies and public service broadcasters have been skeptical about the cloud. Certain unknowns have held them back from embarking on the cloud journey... Until now. 2023 was very different.

To truly optimize your media supply chain, you need to consider not just what to migrate to the cloud, but how to get the most out of the new infrastructure you’re using. In this blog, we look at how "the platform approach" helps you make the most of scalable cloud-enabled applications with minimal friction.

The addition of asset hierarchies, one of Q2’s most notable updates, is one of several enhancements that make it easier for users to both manage metadata and leverage it for more efficient handling of assets.

Global demand for FAST channels is growing, offering viewers the free content they want in a lean-back experience reminiscent of traditional linear television. FAST channels offer a fresh way to leverage owned assets. But because these channels operate on slimmer margins, media companies must process and prepare content as quickly and economically as possible. How does your media supply chain help?

Every year we get to provide customers with their Net-Zero Supply Chain reports: real data on the carbon emissions created by their use of Rally and certifying that we’ve made their Rally supply chains completely carbon neutral. This year, the data surprised even us! Here's why.

How do you measure a media company’s responsiveness? Specific metrics are difficult to pin down. But having the capacity to flex and scale makes all the difference in being able to say yes to business opportunity, and it’s vital in an environment where nothing is predictable. Here we consider “resources per output asset per time” as the metric for responsiveness. 

The single most important question for any media operations leader in a viral-driven, real-time market is this: Can you respond? Interestingly, the answer depends on your infrastructure, and possibly your mindset around it.