Your Media Supply Chain Should be Evolving
Creating an efficient media supply chain is not a one-time project; it should be in a continuous state of evolution as our businesses and technology evolve.
Experiment, Iterate, Innovate!
CMO Geoff Stedman returns from IBC and shares his thoughts on the surge in innovative tools on display, sorting true "innovation" from the hype, and how your media supply chain platform allows you to try it all out.
Closed Caption Conform: Streamlining Accessibility Across Broadcast and Streaming
Closed captioning is essential for inclusivity and audience engagement, but delivering accessible content across multiple platforms can be a unique challenge. By combining smart automation with best-in-class captioning tools saves organizations time and resources and allows for more efficient scaling across platforms and content types.
Metadata: Fuel for the Supply Chain
Metadata is the fuel that drives the modern media supply chain. In this blog, we identify the different types of metadata that exist in the media supply chain, and we look at how to plan and build media operation that takes full advantage of the power of metadata.
How AI Supports Content Management in Rally
Content management is a critical function for media supply chain platforms. Data comes into the media supply chain in many forms, and finding the resources to enrich and modify it can be a difficult and time-consuming task for an Operations…
Subtitle Processing in Rally
Subtitles have the ability to enhance your content, allowing it to reach a wider audience. Processing and delivering subtitles can be a complex task, but Rally can help by automating and streamlining the workflow.
Q2 Rally Updates Leverage Metadata to Improve Asset Management, Augment Application Services
The addition of asset hierarchies, one of Q2’s most notable updates, is one of several enhancements that make it easier for users to both manage metadata and leverage it for more efficient handling of assets.
The Sustainability Journey: How Rally and AWS Help Make It Possible
Every year we get to provide customers with their Net-Zero Supply Chain reports: real data on the carbon emissions created by their use of Rally and certifying that we’ve made their Rally supply chains completely carbon neutral. This year, the data surprised even us! Here's why.
Increase Your Supply Chain Capacity by Working Smarter, Not Harder
No matter how much you automate your media factory, there will always be reasons for manual touchpoints in a media supply chain. Here we take a closer look at common — often essential — use cases in which manual involvement can be expedited through AI analysis and time-based metadata.
The Media Infrastructure is the Means
The single most important question for any media operations leader in a viral-driven, real-time market is this: Can you respond? Interestingly, the answer depends on your infrastructure, and possibly your mindset around it.